 |
| Ra. One versus Bodyguard |
The large distribution and vigorous promotion of the film led to most expectations that the opening day collections may exceed Rs. 25 crore. But the figures didn’t match those beliefs. Ra.One earned about Rs. 18.5 crore on its day-one which was significantly lesser than the Rs. 21.5 crore collections by Salman Khan’s “Bodyguard”. Even though the film managed to collect nearly Rs. 6.5 crore overseas, the domestic collection was remarkably less. But ultimately, it has proved that SRK is a huge star overseas. This difference in revenue led to much comparison between the most expected Diwali release and the spectacular Eid release movies (Ra.One and Bodyguard). Hence, News Chips is not an exception.
The Rs. 150 crore mega budget movie Ra.One was released in Hindi, Tamil and Telugu simultaneously in 3100 theatres worldwide, in which the 3D format of the film was screened in about 500 theatres. On the other hand, Bodyguard was released in Hindi alone in 2750 theatres round the globe. The marketing expenses of the superhero film also exceeded the other. Rs. 52 crore was spent on marketing the former film while around Rs. 22 crore was spent for the latter. The satellite rights of the King Khan’s film were sold for Rs. 35 crore, whereas the same was Rs. 27 crore for the bodybuilder’s movie.
Although the figures were considerably different, the makers of the film Ra.One strongly believe that the revenue may make records in the following days.
So as per the opening day digits, the body builder has proved to be the strongest than the super hero. Let us wait and watch how the numbers turn out!
No comments:
Post a Comment